CNP and Team Sky Win Sports Nutrition Award | The Locker Room CNP and Team Sky Win Sports Nutrition Award – The Locker Room
News & Offers

CNP and Team Sky Win Sports Nutrition Award

“To win the most gruelling of races you need a talented athlete, but nutrition is absolutely paramount for every rider. It plays a major role in performance, probably contributing a bigger percentage towards success than in any other sport” says Sir Dave Brailsford, Team Principal of Team Sky.

Since Team Sky’s inception, the riders have taken an active role in the development of products to meet their nutrition needs, working closely with Team Sky Head of Nutrition, Nigel Mitchell, and our experts here at CNP – the team’s Official Supplier of Sports Nutrition Products.

This relationship has been recognised by readers of leading industry magazine Functional Sports Nutrition, who have voted one of the latest products to come from the partnership, the CNP Race Drink, as Best Performance Product of 2014.

The product was developed as a first-of-its-kind in the market and solved two key issues experienced by riders during longer races and events; the ability to refuel and stay hydrated frequently without overpowering flavours that become tiresome, and consequently upset stomachs.

CNP were chosen by Team Sky to collaborate on their sports nutrition strategy because of our strength in new product development (NPD), demonstrated by the success of British Cycling riders over the years fuelled by CNP, and latterly with Team Sky. Unlike with a lot of other brands and sports, we have then made the specific products developed for the team available for the amateur rider to benefit from too.

The CNP Race Drink was tested in-race and refined with rider feedback, creating a combination of a Neutral pH and low flavour profile allowing riders to stay hydrated and replenish vital electrolytes and carbohydrates needed to fuel in races.

NPD Technologist Tommy Gaughan from CNP explains in more detail:

“Hydration is key for your body to work at its optimum at any point in your day, but during exercise it’s vital that you also replenish the nutrients lost through sweating, and refuel effectively. 

“We’re one of the few sports nutrition brands that works directly with world-class athletes in developing, not only high-performance nutrition, but products that are practical and enjoyable to consume during sport.”

“Team Sky are well known for their success on the bike”, says Nigel Mitchell, Head of Nutrition at Team Sky.

“And so it is great to see recognition for the work done behind the scenes, off the bike, that contributes in no small part to the huge success the team has enjoyed.”

“We choose to work with CNP, rather than anyone else, to develop new products because of their reputation for product innovation and the extremely high quality of the ingredients they use. Awards like this only help confirm what I, and the riders, already knew. These are great tasting products that help riders, professional and amateur, deliver their best on the bike”.

InfographicForRaceDrink

 

 

 

 

 

 

 

 

Winning the Best Performance Product category makes it two years in a row for products from our Endurance range, having gained recognition from Functional Sports Nutrition readers in 2013 by winning Best Energy Gel Product with the CNP Hydro Gel, again developed in collaboration with Team Sky.

    Top